25 actionable SEO items specifically designed for AI-generated websites. Work through this list and get found by customers searching for your services.
Download the PDF version to print out and work through with any website.
Work through these categories in order — each builds on the last.
Include your primary keyword naturally. Keep under 60 characters. Every page must be unique.
Under 160 characters. Include your keyword and a reason to click. Think of it as your search result ad copy.
Your H1 is your page's main headline. Use it once. Make it clear what the page is about.
Structure your content with headings that flow from H1 down. Helps both readers and search engines.
Don't keyword-stuff. Use your target phrase 2-4 times in a natural way throughout the page content.
Prevents duplicate content issues. Your canonical tag should point to the preferred version of each URL.
Good: /services/garden-design. Bad: /page?id=42. Clean URLs are better for SEO and user trust.
Test with Google PageSpeed Insights. Mobile speed matters more than desktop for rankings.
Your site must look and work perfectly on all screen sizes. Google uses mobile-first indexing.
Secure sites (HTTPS) are a ranking signal and build visitor trust. ChilledSites enables this automatically.
Tells Google about all your pages. Submit via Google Search Console for faster indexing.
Controls which pages search engines can crawl. Ensure you're not accidentally blocking important pages.
Check all internal links work. Broken links hurt user experience and leak link equity.
LCP, FID, and CLS are Google ranking factors. Use PageSpeed Insights to check and fix.
Describe what the image shows. Helps accessibility and tells search engines what the image is.
Use WebP format. Large images are the biggest culprit for slow page load times.
Good: garden-design-london.webp. Bad: IMG_4492.jpg. Filenames are read by search engines.
Only load images when they're scrolled into view. Significantly improves initial page load speed.
Link from high-traffic pages to pages you want to rank. Use descriptive anchor text.
Links to credible external sites show you're providing real value. Don't be afraid to link out.
Essential for local SEO. Free to set up and drives calls, directions, and website visits.
Yelp, Trustpilot, industry directories — each listing builds local citations and link authority.
Tells Google your business name, address, phone, and hours. Enables rich results in search.
FAQ schema can generate expanded search results, increasing click-through rates significantly.
Star ratings in search results stand out and dramatically increase CTR from search results.
Print it out, work through it website by website. Your rankings will thank you.