How to Build a Website with AI

A few years ago, building a website meant one of three things: learning to code, spending weeks with a drag-and-drop builder, or paying a developer a few thousand pounds and waiting a month. None of those options were great, especially if you just needed something professional up and running quickly.

AI website builders have changed that. You describe what you need, and the AI does the building. A complete, well-structured, mobile-ready website — ready in roughly sixty seconds. This guide explains exactly how it works, what to expect, and how to get the best results.

What "building a website with AI" actually means

When people talk about AI website builders, they mean tools that use large language models to generate an entire website from a plain-English description. You don't drag elements around a canvas. You don't choose from a template library. You just describe your business — what you do, who you serve, what you want visitors to do — and the AI writes the HTML, CSS, and layout from scratch.

The result is a site that is unique to you, not a slightly customised version of something thousands of other businesses are using. Because the AI is generating the code rather than applying a template, it can make decisions about layout, colour, typography, and content that are appropriate for your specific business.

ChilledSites works exactly this way. You write a description of your business, hit build, and get a complete multi-section website in under a minute. Plans start at £29 per year — no monthly fees, no coding required.

How to write a description that gets great results

The quality of your AI-generated website depends almost entirely on the quality of your description. A vague brief produces a vague website. A specific, detailed brief produces something genuinely useful.

What to include in your description

• What you do — your core product or service, stated clearly
• Who your customers are — small businesses, homeowners, parents, professionals, etc.
• Where you are based — relevant for local businesses and service areas
• Your main selling points — what makes you different or better
• What you want visitors to do — call you, fill in a form, book online
• Tone and feel — professional and formal, or friendly and approachable?

Example prompts: weak vs. strong

The strong prompt gives the AI your location, audience, services, differentiator (24/7, two-hour response), desired actions, and tone. The four core elements are: audience, location, services, CTA.

Step-by-step: how to build your website with ChilledSites

1. Go to chilledsites.com and create an account Sign up takes under a minute — just an email address and password.
2. Click "Build a site" and write your description Use the guidance above. Aim for at least three or four sentences covering what you do, who you serve, where you are based, and what you want visitors to do next.
3. Add any brand details you have If you have a logo, upload it. If you have brand colours in mind, mention them in your description. Photos can be added during the editing stage.
4. Hit build and wait about sixty seconds The AI generates a complete website — usually five to eight sections including a hero, services, about, and contact — all written and designed from your description.
5. Review what you have got Read through the generated content. Check the AI has represented your business accurately. Look at how the layout feels on both desktop and mobile.
6. Edit anything that needs changing ChilledSites includes a visual editor and an AI editor. Click on any section and rewrite it, or ask the AI to make changes in plain English — "make the hero heading shorter" or "change the contact section to include a phone number."
7. Publish to your domain Connect your custom domain or use a ChilledSites subdomain while you get set up. Your site goes live immediately.

The whole process, from signing up to having a live website, typically takes between fifteen and thirty minutes — most of that spent reviewing and tweaking, not building.

AI website builder vs. the alternatives

Common mistakes to avoid

• Being too vague. "I run a small business" tells the AI almost nothing. Specifics produce better output every time.
• Expecting perfection on the first build. Treat the output as a very strong first draft. Edit the things that are not quite right rather than rebuilding from scratch.
• Ignoring the call to action. Every good website has one clear thing it wants visitors to do. Tell the AI explicitly: "The main CTA is booking a free consultation via a form."
• Forgetting mobile. Most of your visitors will be on a phone. Check how your site looks on a small screen before you publish.
• Not setting up a custom domain. A chilledsites.com subdomain is fine for testing, but a proper domain builds far more trust with visitors.

Is an AI-built website good enough for SEO?

Yes — with some caveats. The technical SEO fundamentals are solid: clean HTML structure, proper heading hierarchy, fast load times, mobile responsiveness. These are the foundations, and ChilledSites handles them well.

What AI cannot do is build your site's authority over time. Search rankings also depend on how many other sites link to yours, how long your domain has been active, and whether you are producing useful content. An AI builder gets your technical house in order; everything else is down to how you market and grow the site.