Most tradesman websites look the part but lose leads before the phone rings. ChilledSites builds trade websites designed from the ground up to convert visitors into paying customers.
The problem
Having a website isn't enough. Most trade websites are losing jobs every week without the owner even knowing it.
Visitors land on the site and can't immediately see a phone number or book button. They close the tab and call someone else.
Over 70% of local searches happen on phones. If your site isn't mobile-first with a tap-to-call button, you're losing the majority of your leads.
Your reviews are gold — but most trade sites don't link to or showcase them. Google My Business integration is a free lead-magnet most tradespeople ignore.
A cheap or old-looking website sends a signal about the quality of your work. Customers judge your professionalism by how your site looks before they ever meet you.
If customers can't quickly see which towns and areas you cover, they won't bother asking. Half the time they'll assume you don't cover them and move on.
Tradespeople sell with evidence. Customers want to see your work — before and after photos, completed jobs, happy customers. Walls of text don't convert.
The fix
ChilledSites builds all of these in automatically — no setup, no plugins, no faff.
Your phone number is front and centre — tappable on mobile, visible on every page. The moment someone wants to call, they can. No hunting around required.
Customers love WhatsApp for getting quick quotes. A direct WhatsApp link removes friction and gets you more conversations — and more jobs.
List your coverage area clearly. Name the towns, postcodes, or regions you serve so customers immediately know you're local and available to them.
Showcase your best Google or Checkatrade reviews on your homepage. Social proof is the single biggest factor in a customer choosing one tradesman over another.
Customers want to know what they're getting into. Show ballpark prices, day rates, or a simple "free no-obligation quote" flow so they take the first step.
Real before-and-after shots and completed project galleries build trust faster than any copy. ChilledSites layouts your photos professionally, automatically.
Speed and cost
A web agency charges thousands and takes months. ChilledSites gets you live today — and you recoup the cost with a single job.
Who it's for
From solo plumbers to multi-van builders — any tradesperson who wants more calls from their local area.
Emergency callouts, boiler installs, bathroom fitting
Rewires, consumer units, EV charger installs
Roof repairs, replacements, guttering and fascias
Extensions, conversions, new builds and renovations
Interior painting, wallpapering, external painting
Garden design, driveways, patios and fencing
Domestic cleaning, end-of-tenancy, carpet cleaning
The power of online presence
Most tradespeople rely entirely on word-of-mouth. It works — until the referrals slow down and the calendar starts looking thin.
A professional website with the right lead-generation features means you're never reliant on one source of work. Customers find you on Google, see your reviews, and call you — even while you're on a job.
Describe your trade, your area, and your services. ChilledSites AI builds a complete, professional website — click-to-call, WhatsApp, reviews section and all. No designer. No developer.
Build my trades website nowCommon questions
Every day without a proper website is a day your competitors are getting the calls you should be getting. It takes 60 seconds to fix that.