Salon Guide

Why Your Salon Needs a Booking Website

90% of clients prefer booking online. Build a salon website with 24/7 booking, automated reminders, and fewer no-shows.

The Salon Reality

Every time you can't answer the phone because you're with a client, you might be losing a booking. An online system takes appointments while you focus on your work.

Why Online Booking Changes Everything

Bookings While You Sleep

Most people book appointments in the evening. If they can't book at 9pm, they'll book with the salon that lets them.

No More Interruptions

Stop putting down scissors to answer booking calls. Let clients serve themselves while you focus on the chair.

Automatic Reminders

SMS and email reminders sent automatically. Reduces no-shows by up to 50%.

Deposits Reduce No-Shows

Require a small deposit at booking. People who pay upfront actually show up.

What a Salon Website Should Include

Service Menu

All services with prices and durations

Real-Time Booking

Live availability for all stylists

Staff Selection

Let clients choose their stylist

Gallery

Show off your best work

Reviews Integration

Show Google or Facebook reviews

Contact Info

Address, phone, hours, directions

Salon Booking Options Compared

Solution Cost Website Included? Best For
Fresha Free + payment fees Basic page only Starting out
Treatwell Commission-based Marketplace listing Discovery
Squarespace £20-40/month Yes Design-focused
ChilledSites £5-20/mo or £8-50 once Yes, AI-generated Quick, affordable

The No-Show Problem (Solved)

No-shows cost salons thousands per year. Here's how to fix it:

Require deposits - Even £10 increases commitment dramatically
Automated reminders - SMS 24 hours before reduces no-shows by 50%
Easy rescheduling - Let clients move appointments instead of just not showing up
Cancellation policy - Clear terms shown at booking, charge for late cancellations

What Clients Want From Your Website

67%

Want to book online

73%

Check services & prices first

82%

Look at photos/portfolio

Get Your Salon Online in 4 Steps

1

List Your Services

Name, duration, and price for each treatment. Be specific.

2

Add Your Team

Each stylist with their own availability and specialties.

3

Upload Your Best Work

Gallery photos that show your style and skill.

4

Set Up Payments & Go Live

Connect payment processor for deposits. Start taking bookings.

Build Your Salon Booking Website

24/7 booking. Fewer no-shows. More time for clients. All from £5/month.

Start Building Now