Interactive 9-block canvas with AI prompts to help you map out and validate your business model. Turn your idea into a clear, investable plan in under 2 hours.
Every successful business can be described on this one-page framework. Fill in each block to stress-test your model.
Who are your key partners and suppliers?
What activities must you do every day?
What unique value do you deliver?
How do you acquire and keep customers?
Who are your most important customers?
What assets does your business require?
How do you reach customers and deliver value?
What are your most important costs? Which key resources and activities are most expensive?
For what value are your customers willing to pay? How much does each revenue stream contribute?
Each block asks a fundamental question about your business. Here's what to put in each one.
The most important block. What specific problem do you solve and why is your solution better than alternatives?
Get specific. "Small businesses" is too broad. "UK-based sole traders in creative industries" is a segment.
How do you charge? One-time, subscription, freemium, marketplace, licensing? Each model has different economics.
How do customers discover you, evaluate you, buy from you, and receive the service? Map the full journey.
Physical, intellectual (IP, patents, brand), human, and financial resources needed to deliver your value proposition.
Who do you rely on? Suppliers, distributors, platforms, joint ventures. What do they contribute and what do you give them?
Fixed costs (rent, salaries) vs variable costs (per-unit costs). Which costs are unavoidable even at zero revenue?
Self-service, personal assistance, community, co-creation? How do you acquire, retain, and upsell each segment?
The most important things you must do to make your business model work — production, problem-solving, platform management.
These prompts will help you complete each section with AI in under an hour.
Download the PDF — includes all 9 blocks, AI prompts, and example answers from real businesses.