Why Restaurant Websites Need Special Attention
Restaurant customers make decisions differently than other industries. 77% check the menu online before visiting, 65% want to see photos of food, and 45% will call for reservations if the process is simple. Your website must cater to these specific behaviors.
Restaurant Website Build Process
Watch how to create a complete restaurant website using AI in under 10 minutes
What You'll Build
- Professional restaurant website with food photography
- Digital menu with prices and dietary information
- Online reservation system integration
- Google Maps integration and local SEO optimization
Restaurant Website Strategy
Before building your website, understand what makes restaurant customers tick and how to design for their decision-making process.
πΊοΈ Restaurant Customer Journey
1. Discovery
Google search, social media, word-of-mouth recommendations
2. Research
Check menu, prices, photos, reviews, and location details
3. Decision
Make reservation, place order, or visit in person
4. Experience
Dine, review, recommend to friends, return visits
π½οΈ Essential Pages for Restaurant Websites
π Homepage Essentials
- β’ Hero image with signature dish
- β’ Clear restaurant name and cuisine type
- β’ Location and hours prominently displayed
- β’ Reservation/order call-to-actions
- β’ Contact phone number in header
π Required Pages
- β’ Menu (with prices and descriptions)
- β’ About (story, chef, values)
- β’ Location & Hours
- β’ Reservations/Contact
- β’ Private Events (if applicable)
π€ Perfect Restaurant Website AI Prompt
π― Customize this prompt with your restaurant's specific details for best results.
Online Ordering & Reservations
Online ordering has become essential for restaurants. Learn to implement ordering systems, reservation tools, and optimize the digital ordering experience.
π Why Online Ordering Matters
of customers prefer online ordering for takeout
higher average order value through apps
of restaurants increased revenue with online ordering
π Online Ordering Solutions
πͺ Direct Online Ordering
Integrated ordering system on your website - higher profit margins, customer data control.
π± Third-Party Platforms
DoorDash, Uber Eats, Grubhub - immediate customer access but higher fees.
π Reservation System Integration
OpenTable
Industry standard, large customer base
Resy
Modern interface, growing network
Yelp Reservations
Integrated with Yelp reviews
π― Ordering Experience Optimization
π Conversion Optimization
- β’ Clear "Order Online" button on homepage
- β’ Mobile-first ordering interface
- β’ Guest checkout option available
- β’ Multiple payment methods accepted
- β’ Real-time order tracking
β‘ Speed & Convenience
- β’ Save customer preferences and addresses
- β’ One-click reordering for favorites
- β’ Accurate delivery time estimates
- β’ Clear pickup instructions
- β’ Order confirmation via SMS/email
Local SEO for Restaurants
76% of people who search for restaurants on their phone visit within 24 hours. Master local SEO to capture these high-intent customers.
π Google Business Profile Optimization
Essential Information
- β’ Complete business name and address
- β’ Accurate phone number and website
- β’ Detailed hours (including holidays)
- β’ Restaurant category and attributes
- β’ Price range indicator
Content & Engagement
- β’ High-quality photos of food and interior
- β’ Regular posts about specials and events
- β’ Menu link and online ordering
- β’ Respond to all customer reviews
- β’ Q&A section maintenance
π Local Keyword Strategy
Primary Keywords
- β’ [Cuisine] restaurant [City]
- β’ Best [cuisine] [neighborhood]
- β’ [Restaurant name] [city]
- β’ [Cuisine] near me
Long-tail Keywords
- β’ Family friendly restaurants [area]
- β’ [Cuisine] delivery [neighborhood]
- β’ Romantic restaurants [city]
- β’ Outdoor dining [area]
Seasonal Keywords
- β’ Valentine's dinner [city]
- β’ Holiday catering [area]
- β’ Patio dining [neighborhood]
- β’ Private party venues [city]
β Review Management Strategy
Encouraging Reviews
- β’ Ask satisfied customers in person
- β’ Include review links in email receipts
- β’ QR codes on tables linking to reviews
- β’ Staff training on review requests
- β’ Follow up with repeat customers
Responding to Reviews
- β’ Respond to all reviews within 24 hours
- β’ Thank positive reviewers personally
- β’ Address negative reviews professionally
- β’ Offer solutions publicly, follow up privately
- β’ Use responses to showcase values
π Essential Directory Listings
Review Sites
- β’ Yelp
- β’ TripAdvisor
- β’ Zomato
- β’ OpenTable
Local Directories
- β’ Yellow Pages
- β’ Foursquare
- β’ Nextdoor
- β’ Local Chamber
Food Delivery
- β’ DoorDash
- β’ Uber Eats
- β’ Grubhub
- β’ Postmates
Social Media
- β’ Facebook
- β’ Instagram
- β’ LinkedIn
- β’ Twitter
Free Restaurant Website Tools
Download our complete restaurant toolkit to launch a professional website that drives reservations and orders.
Restaurant AI Prompts
Tested prompts for different restaurant types and cuisines.
Menu Template
Professional menu layouts with pricing psychology built-in.
Local SEO Checklist
Step-by-step local SEO optimization for restaurants.
Ready to Build Your Restaurant Website?
Apply these restaurant-specific strategies to create a website that drives bookings and grows your business.